So Sims publisher Electronic Arts has been eagerly awaiting the next production from Wright and his studio, Maxis. It's the best-selling computer game of all time, spawning two sequels (The Sims 3 is due in February) and countless expansion packs. His last creation, The Sims, hit the Spielbergian sweet spot, appealing to a broad range of people who don't usually spend a lot of time playing computer games.
